The Widex SmartRIC L-shaped hearing aid and Sound Assist five-in-one accessory were awarded three Red Dot Design wins for their marriage of premium performance and modern, stylish designs that are setting new standards in the hearing industry.
LYNGE, DENMARK, April 22, 2024 — Widex today announced that its new Widex SmartRIC hearing aids and the Widex Sound Assist multifunctional accessory are winners of 2024 Red Dot Design Awards. Both products took home awards in the Healthcare category, while SmartRIC was also named a winner in the Medical Devices and Technology category.
With a tradition spanning more than 60 years, the prestigious Red Dot Design Awards are renowned internationally as one of the most sought-after seals of quality design. Winners are awarded for design excellence that stands out amongst thousands of submissions from companies and design studios across the world.
Widex SmartRIC, the company’s latest hearing aid, was selected for its groundbreaking L-shaped design that places the microphones at an improved angle to enhance directionality and better align with the wearer’s focus. Sound Assist stood out for being an attractive, discrete device designed to help wearers feel more connected to the sounds around them.
“Widex SmartRIC and Sound Assist are the latest results of our continued pursuit to deliver the perfection of pure, natural sound in unique designs that people are proud to show off,” stated Claudia Schiffhauer, Head of Brand, Widex. “Whether participating in a one-on-one conversation, lively dinner, or important phone call, both devices help wearers better engage in social situations and live their lives to the fullest. We are proud to join an exclusive circle of companies whose innovative designs are improving lives for people across the world.”
Widex SmartRIC’s L-shape, a first for the hearing aid industry, places the device higher up on the wearer’s ear, ensuring the angle between the device’s two microphones becomes closer to horizontal. This enables the directional microphone to align with what wearers are focusing on, resulting in an improved signal-to-noise ratio in noisy environments.
In addition to the L-shaped angle, Widex made several other design choices to craft a dependable and convenient solution that lets wearers enjoy the freedom of not having to think about their hearing aids when they are on the go.
Newly designed microphone inlets effectively reduce wind and touch noise to make challenging listening situations more comfortable. Wearers on the move also benefit from the included fast-charging case — Widex’s first-ever portable charging solution.
The sleek, compact case can fully charge the hearing aids in four hours, or add eight hours of continuous use through a 30-minute fast charge. The case offers five full charges and fits right into a pocket or small bag, empowering wearers with hassle-free charging, mobility, and peace of mind.
Widex Sound Assist is a five-in-one device designed to improve communication through partner and table microphone functionality, high-quality hands-free phone calls, direct streaming from any Bluetooth® device, and remote control of Widex Moment and Widex Moment Sheer hearing aids. Compact and discrete, Sound Assist fits into the palm of wearers’ hands, while still delivering 10 hours of mixed-use battery life.
Widex has now won a total of 4 Red Dot Design awards, as well as 2 other prestigious design awards from Good Design Award and German Design Award – highlighting the company’s steadfast commitment to pushing the boundaries of hearing device design and performance.
For more information on Widex SmartRIC, click here. For more information on Widex Sound Assist, click here.
About Widex
Widex, one of the world's leading brands for hearing aids, was founded in Denmark in 1956. Since our beginning, our ambition has been to create the absolute best hearing aids to deliver the most natural sound. The pursuit of natural sound guides everything we do. Leading audiological research, quality craftsmanship, intuitive design, and exceptional support all play essential roles. Yet, it is the unique technology behind natural sound that truly sets us apart. With each technical advancement, we get closer to the ultimate achievement - sound so natural you can forget about your hearing loss. Sound like no other, naturally perfect.
